creative branding, craftmanship and design...

swarovski

It is not my favorite brand but this was really impressive. Crystal, light and dark goes well together. This year Swarovski opened Crystal Palace, commissioned by five separate artists. Tokujin Yoshioka, Gwenaël Niolas, Vincent van Duysen, Rogier van der Heide and Yves Béhar all applied their own respective take on the famous brand. Compliments – it was a great brand performance in a year in which everybody was keeping their wallets closed tight.